BIOVIGOR

Liquid mineral/vitamin supplement targeted to mature female consumers

Sculptural bottle design and well-balanced graphics stand out in the spa environment

GYM GROOMING

New men's hair care product introduced by Farouk Systems

Target upscale athletic male, buyer of salon-quality products

Fashion design cues include minimalist typography over subtle pastels of product color

CMA created the overall look and
sub-brand name

Line encompasses multiple lotions, tanning, and cream items

A neglected salon brand, updated and re-staged for retail distribution

Renewed brandmark, updated graphics with a focus on natural herbal ingredients

Enlivened bottle surface with opalescent plastic

Designed for Ben's Beauty Supply, a regional distributor of ethnic hair care products

Built design around client request for an "S for silk icon with flair"

Extended to a large line of hair care products and accessories