Package Mockups

Package Mockups

Package mockups or comps, (short for comprehensives), are three-dimensional life-sized prototype packages that provide marketers the most realistic possible representation of the final production package. These full-scale simulations allow our clients to fully visualize the package prior to final design approval, and can be used in a variety of ways, including:

  • Proof of concept
  • Boardroom presentations
  • Consumer research
  • Sales samples
  • Retailer product review
  • Print production color target
  • Industry events
  • Trade shows

During more than 35 years of producing package design for major consumer packaged goods clients, we have developed the skills and processes to make comps from singles, to dozens, up to several hundred at a time. The following is a list of some of our in-house capabilities:

  • Clear, white, or metallic label substrates with the ability to print metallic or opaque white on clear labels and custom die cutting
  • Shrink-wrap bottles, cans or multipack wraps
  • 3D drink carton pourable comps for motion or still photography
  • Custom cut and formed boxes
  • Mounting to foam-core board, corrugated board, cardstock or other media
  • Waterproof labels printed in synthetic polyester-based paper