NEW PRODUCT: Introducing The Spritz, Redefining Ready-to-Drink Cocktails

The Spritz launched in 2024, offering a refreshing, sparkling cocktail that combines convenience with quality. Perfectly timed with the booming RTD spirits trend, it’s crafted for those seeking a premium, grab-and-go option that fits seamlessly into any occasion.

CMA Design played a central role in bringing The Spritz to life, creating a packaging design that perfectly encapsulates its essence. The can design combines vibrant, energetic colors with elegant, minimalist typography, evoking a sense of fun and refinement. A subtle nod to classic European spritz culture is woven into the visuals, while modern, clean lines ensure it resonates with today’s discerning consumers. The packaging stands out on shelves, inviting shoppers to indulge in a sip of sophistication with every can.