Dockers Shoes Packaging The Dockers brand, launched in 1984 by Levi Strauss & Co., established the concept of ‘casual Friday’ work attire. The world leader in khaki pants, the brand’s maritime name originates from the headquarters location on San Francisco Bay. The Dockers Footwear brand launched as a licensed product line in 1992, made by Genesco. Dockers footwear… Read more »
Posts Tagged: packaging
Aquasana Active
Aquasana® Active Powered Water Filtration System Aquasana is an established producer of top-rated whole-house water filtration systems. When the company decided to introduce a counter top filter system, they invited CMA to work with their multi-functional research and marketing strategy team to make sure their packaging communicated a meaningful product difference. Aquasana’s powered system… Read more »